Marketing Manager Jobs in Charleston, SC

A Marketing Manager in the publishing industry is responsible for devising and implementing strategies to promote and sell books and other publications. They are in charge of managing public relations, advertising, sales, and overall branding strategies. Their goal is to increase visibility and market share in the target audience, making use of traditional and digital marketing tools. They should have a thorough understanding of the publishing process, market trends, and the tastes and interests of the readership. They are also responsible for managing budgets, deadlines, and marketing teams.

Those aspiring to be Marketing Managers in the publishing industry should have a bachelor's degree in marketing, business administration, or a related field, with a preference for those who have a Master's in Business Administration (MBA). Having certification in digital marketing or analytics is a plus. They should possess excellent communication, analytical, leadership, and creative skills. They should also be familiar with various marketing platforms and software. Prior to becoming a Marketing Manager, a person could have roles such as Marketing Coordinator, Public Relations Specialist, or Advertising Manager.

1-3 of 3 Jobs

Marketing Director

  • Isle of Palms, SC (11 miles from Charleston, SC)
  • 5 days ago
  • Isle of Palms, SC (11 miles from Charleston, SC)
  • 5 days ago

DIRECT REPORTS AND RESPONSIBILITIES Lead a team of four to execute strategies\: Marketing Manager, Marketing Coordinator, Graphic Designer, and Social Coordinator....

Customer Marketing Manager, Storytelling

  • Charleston, SC (10 miles from Charleston, SC)
  • 21 days ago
  • Charleston, SC (10 miles from Charleston, SC)
  • 21 days ago

Sitting on the Customer Advocacy team within Global Brand & Corporate Marketing, the Customer Marketing Manager, Storytelling will own the customer story program at Blackbaud, working with stakeholders...

Marketing Manager

  • Mount Pleasant, SC (6 miles from Charleston, SC)
  • 90+ days ago
  • Mount Pleasant, SC (6 miles from Charleston, SC)
  • 90+ days ago

Toll Brothers, America's leading luxury home builder, seeks a Marketing Manager to join our marketing team in our divisional office based in Mount Pleasant, South Carolina....

Demographic Data for Charleston, SC

Moving to Charleston, SC? Find some basic demographic data about Charleston, SC below.


Local
National
205,792
7,979
Large

Marketing Manager Online Courses and Training Opportunities

iHirePublishing curates thousands of courses in order to recommend the best ones to help further your career. If you register for a course using the links on our site, we may receive a small commission.
Introduction to DevSecOps for Managers
Get an overview of the history, terminology, processes, and tools used to adopt Continuous Delivery and DevSecOps within any organization. "Introduction to DevSecOps for Managers" is being offered...
Green Marketing y Marketing Experiencial
Desarrolla las bases del Green Marketing y Experiencial y se un experto, incorporando la sustentabilidad medioambiental y la estimulacion del consumidor mediante los sentidos, utilizando...
Marketing Operations
Explore topics focusing on the historical development of marketing as well as the effects that global trade and technology has on marketing practices and operations. Overtime every industry...

Title Synonyms

Users interested in this job title also searched for the following job title


Salary for Marketing Manager Jobs in Charleston, SC

Estimated salary range based on data from US Bureau of Labor Statistics (BLS) and iHirePublishing research efforts.

Highest Education Level

Marketing Managers in Charleston, SC offer the following education background
Bachelor's Degree
63.0%
Master's Degree
25.5%
Doctorate Degree
3.6%
High School or GED
2.9%
Associate's Degree
2.6%
Vocational Degree or Certification
1.4%
Some College
0.8%
Some High School
0.1%

Average Work Experience
Here's a breakdown of the number of years' experience offered by Marketing Managers in Charleston, SC
8-10 years
34.0%
4-6 years
18.8%
6-8 years
15.0%
2-4 years
12.1%
Less than 1 year
10.5%
1-2 years
7.2%
10+ years
2.5%


Other Career Titles

Here are some other career titles that require similar skills



Marketing Manager Related Career Advice Articles

Books arranged on publisher's desk
Interested in Working at a Publishing Company?

Starting a publishing career takes a lot of hard work, but it's not impossible. If you're interested in working at a publishing company, read on to learn more about how you can secure the types of publishing jobs you seek.

Read article »
publishing house team members having a meeting
Top Publishing Jobs to Look Out For

Trying to enter the exciting and competitive field of publishing? Check out these publishing jobs to find the one that’s right for you.

Read article »
Learn how to get a job as a proofreader
Career Spotlight: How to Get a Job as a Proofreader

Learn the basics of how to get a job as a proofreader including freelance and remote proofreading jobs as well as the average proofreader salary.

Read article »