Marketing Manager Jobs in Raleigh, NC
A Marketing Manager in the publishing industry is responsible for devising and implementing strategies to promote and sell books and other publications. They are in charge of managing public relations, advertising, sales, and overall branding strategies. Their goal is to increase visibility and market share in the target audience, making use of traditional and digital marketing tools. They should have a thorough understanding of the publishing process, market trends, and the tastes and interests of the readership. They are also responsible for managing budgets, deadlines, and marketing teams.
Those aspiring to be Marketing Managers in the publishing industry should have a bachelor's degree in marketing, business administration, or a related field, with a preference for those who have a Master's in Business Administration (MBA). Having certification in digital marketing or analytics is a plus. They should possess excellent communication, analytical, leadership, and creative skills. They should also be familiar with various marketing platforms and software. Prior to becoming a Marketing Manager, a person could have roles such as Marketing Coordinator, Public Relations Specialist, or Advertising Manager.
Key Responsibilities Partner with cybersecurity subject matter experts (SMEs) to write and produce original, high-value content in various formats, including blog posts, white papers, research reports...
Remote WorkWolters Kluwer Digital Marketing Manager (Marketing Technology) in Raleigh , North Carolina LOCATION: Remote -UT OVERVIEW You will focus on technology administration, optimization, and maintenance for...
Manager - Marketing Intellectual Property & Technology
- Raleigh, NC
- 4 days ago
- Raleigh, NC
- 4 days ago
Summary Under the direction of the Senior Marketing Manager, the Marketing Manager will work closely with practice group leaders, firm attorneys and other marketing team members to support all business...
About the Role: We are seeking a highly motivated Product Marketing Manager to lead the strategy for Interaction+, our powerful CRM solution tailored for the legal sector....
The Large Law Marketing Manager will develop account-based campaigns, leveraging customer research, sales team input and product fit to canvas firms with awareness and lead-building KPIs....
Marketing Manager, Marketing, Communications and Stewardship, Duke Alumni Engagement and Development
- Durham, NC (21 miles from Raleigh, NC)
- 10 days ago
- Durham, NC (21 miles from Raleigh, NC)
- 10 days ago
Occupational Summary The Marketing Manager in Duke Alumni Engagement and Development (AED) oversees direct marketing, fundraising campaigns, and promotion for a wide range of programs and partners within...
Managers, vendors and more Partner with Product Marketing Managers on media plan development, creative production and reporting needs Serve as daily contact and relationship steward of external agency...
Works with Senior Sector Marketing Manager and Sector Leader to develop and manage marketing budget; track actual expenditures....
Works with Senior Sector Marketing Manager and Sector Leader to develop and manage marketing budget; track actual expenditures....
REMOTE (EST) - Associate Marketing Manager
- Cary, NC (8 miles from Raleigh, NC)
- 12 days ago
- Cary, NC (8 miles from Raleigh, NC)
- 12 days ago
Insight Global REMOTE (EST) - Associate Marketing Manager in Cary , North Carolina Job Description A large software and gaming company is looking for a REMOTE (EST) Associate Marketing Manager to join...
Remote Work- Cary, NC (8 miles from Raleigh, NC)
- 14 days ago
- Cary, NC (8 miles from Raleigh, NC)
- 14 days ago
About the Role: As Marketing Manager, you will partner with the Product Organisation and Journal Editors, as well as the wider Marketing organization, to create compelling go-to-market strategies for...
IBM Content Marketing Manager in RALEIGH , North Carolina Introduction * Your role and responsibilities About you: You are an exceptional communicator skilled at transforming complex ideas into clear...
Amazon Web Services (AWS) is looking for a Content Marketing Manager to join the Developer Marketing Team....
Associate Director, Marketing Communications & Business Development (Hybrid)
- Durham, NC (21 miles from Raleigh, NC)
- 21 days ago
- Durham, NC (21 miles from Raleigh, NC)
- 21 days ago
Summary The Associate Director, Marketing Communications & Business Development is responsible for developing and leading the creation and execution of the external product and solution...
Director of Marketing and Communications Duke Innovation and Entrepreneurship
- Durham, NC (21 miles from Raleigh, NC)
- 27 days ago
- Durham, NC (21 miles from Raleigh, NC)
- 27 days ago
Director of Marketing and Communications Duke Innovation and Entrepreneurship Work Arrangement: Requisition Number: 254533 Regular or Temporary: Regular Location: Durham, NC, US, 27710 Personnel...
Demographic Data for Raleigh, NC
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Salary for Marketing Manager Jobs in Raleigh, NC
Highest Education Level
Marketing Managers in Raleigh, NC offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Manager position
- Driving
- Customer Relationship Management
- Market Planning
- Market Research
- Product Marketing
- Integrated Marketing
- Demand Generation
- Segmentation
- Customer Acquisition
- Marketing Automation
- ROI Analysis
- B2B Marketing
- Brand Awareness
- Field Marketing
- Go-to-Market Strategy
- Multi-Channel Marketing
- Go To Market
- Sales Enablement
- Marketing Operations
- Partner Marketing
- Account-Based Marketing
- Journalism
- Content Marketing
- White Papers
- Content Strategy
- Speech Writing
- Blogging
- Content Management
- Media Relations
- Marketing Communications
- Marketing Campaigns
- Brand Marketing
- Marketing Strategies
- Search Engine Optimization
- Social Media Management
- Strategic Marketing
- Google Analytics
- Email Marketing
- Content Development
- Digital Marketing
- Branding
- Media
- Acquisitions
- Business to Business Sales
- Public Relations
- Strategy Development
- Salesforce
- Writing Skills
- Customer Relations
- Presentation
- Events
- Collaboration
- Budgets
- Reporting
- Sales
- Project Management
- Research Skills
- Microsoft Excel
- Time Management
- Staff Supervision
- Organization
- Leadership
- Communication Skills
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