Marketing Manager Jobs in Massachusetts
A Marketing Manager in the publishing industry is responsible for devising and implementing strategies to promote and sell books and other publications. They are in charge of managing public relations, advertising, sales, and overall branding strategies. Their goal is to increase visibility and market share in the target audience, making use of traditional and digital marketing tools. They should have a thorough understanding of the publishing process, market trends, and the tastes and interests of the readership. They are also responsible for managing budgets, deadlines, and marketing teams.
Those aspiring to be Marketing Managers in the publishing industry should have a bachelor's degree in marketing, business administration, or a related field, with a preference for those who have a Master's in Business Administration (MBA). Having certification in digital marketing or analytics is a plus. They should possess excellent communication, analytical, leadership, and creative skills. They should also be familiar with various marketing platforms and software. Prior to becoming a Marketing Manager, a person could have roles such as Marketing Coordinator, Public Relations Specialist, or Advertising Manager.
Key Responsibilities Partner with cybersecurity subject matter experts (SMEs) to write and produce original, high-value content in various formats, including blog posts, white papers, research reports...
Remote WorkHeartworks/Building Blocks/ Little Sprouts - Babilou Family US is a trusted leader in early childhood education, dedicated to nurturing young minds through high-quality programs in a safe and...
Job Listing ID: 4229291 Job Title: Digital Marketing Manager (Marketing Technology) Application Deadline: Open Until FilledJob Location: Salem Date Posted: 03/11/2025Hours Worked Per Week: Not Provided...
LOCATION: Remote -UT OVERVIEW You will focus on technology administration, optimization, and maintenance for the Health Division's Clinical Effectiveness business by working with stakeholders...
Job#: 2066433 Job Description: Position: Email & Product Marketing Manager Location: Boston or ATL- within 60 miles Rate: Negotiable Based on Experience Duration: 9-month contract with potential to...
Heartworks/Building Blocks/ Little Sprouts Babilou Family US is a trusted leader in early childhood education, dedicated to nurturing young minds through high-quality programs in a safe and...
Summary Under the direction of the Senior Marketing Manager, the Marketing Manager will work closely with practice group leaders, firm attorneys and other marketing team members to support all business...
Americas Test Kitchen (ATK) is seeking a Marketing Manager, Subscriber Growth with expertise in mobile-based acquisition, MarTech, and performance marketing to drive scalable growth across digital channels...
As a Senior Product Marketing Manager, some of the main tasks you can look forward to in this role include: Go-to-Market Strategy: Develop and execute comprehensive strategies for product portfolios...
Be visionary Teledyne Technologies Incorporated provides enabling technologies for industrial growth markets that require advanced technology and high reliability. These markets include aerospace...
Summary Our client is seeking a results-driven and visionary leader for their EndoBariatrics organization. This individual will be responsible for developing and executing the strategic direction...
Senior Product Marketing Manager - Competitive IntelligenceNew
- Boston, MA
- 6 days ago
- Boston, MA
- 6 days ago
As the Product Marketing Manager, you will......
What are the ongoing responsibilities of an Investment Marketing Manager - Custom Wealth Solutions?...
Owner for key marketing collateral, including: data sheets, brochures, videos, case studies, white papers, etc....
Sincere is looking for an innovative and strategic Brand Marketing Manager to join our growing team....
Demographic Data for Massachusetts
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Salary for Marketing Manager Jobs in Massachusetts
Highest Education Level
Marketing Managers in Massachusetts offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Manager position
- Driving
- Customer Relationship Management
- Market Planning
- Market Research
- Product Marketing
- Integrated Marketing
- Demand Generation
- Segmentation
- Customer Acquisition
- Marketing Automation
- ROI Analysis
- B2B Marketing
- Brand Awareness
- Field Marketing
- Go-to-Market Strategy
- Multi-Channel Marketing
- Go To Market
- Sales Enablement
- Marketing Operations
- Partner Marketing
- Account-Based Marketing
- Journalism
- Content Marketing
- White Papers
- Content Strategy
- Speech Writing
- Blogging
- Content Management
- Media Relations
- Marketing Communications
- Marketing Campaigns
- Brand Marketing
- Marketing Strategies
- Search Engine Optimization
- Social Media Management
- Strategic Marketing
- Google Analytics
- Email Marketing
- Content Development
- Digital Marketing
- Branding
- Media
- Acquisitions
- Business to Business Sales
- Public Relations
- Strategy Development
- Salesforce
- Writing Skills
- Customer Relations
- Presentation
- Events
- Collaboration
- Budgets
- Reporting
- Sales
- Project Management
- Research Skills
- Microsoft Excel
- Time Management
- Staff Supervision
- Organization
- Leadership
- Communication Skills
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