Director of Marketing Jobs in Pennsylvania
The Director of Marketing in the publishing industry is responsible for shaping and implementing the marketing strategies of the company. They oversee all marketing operations, ensuring that promotional campaigns are conducted effectively and that they reach the targeted audience. This role involves developing sales forecasts, creating and managing budgets, collaborating with the sales team, and analyzing market trends. They also coordinate with authors, agents, and other stakeholders to ensure successful book launches and promotions.
Important skills for a Director of Marketing in the publishing industry include excellent communication and leadership abilities, strong analytical and decision-making skills, and proficiency in digital marketing techniques and tools. A deep understanding of the publishing industry, consumer behavior, and market research is also crucial. As for certifications, a degree in Marketing, Business Administration or related fields is typically required, though professional certifications like Certified Professional Marketer (CPM) or Certified Marketing Executive (CME) can be advantageous. Prior to becoming a Director of Marketing, an individual might have roles such as Marketing Manager, Sales Manager, or Publicity Manager.
Job Details Summary: Under general direction of the Director, Marketing Operations this position manages the activities associated with the companys Enterprise Marketing team, specifically in relation...
Content development: Oversee content development, editing and approvals, including press releases, blogs, white papers, articles and infographics....
Key Responsibilities Partner with cybersecurity subject matter experts (SMEs) to write and produce original, high-value content in various formats, including blog posts, white papers, research reports...
Remote WorkThe Allegheny County Airport Authority [ACAA] invites you aboard our mission to create meaningful travel experiences in the aviation industry. As Pittsburgh’s gateway to the world, both Pittsburgh...
Position: Marketing Manager Location: Philadelphia, PA 4 days onsite and 1 day remote Duration: 12+ months + (Extension) Summary: Support operations and deployment of cross-channel communication...
Marketing Manager 1, Loyalty Communications Summary: Support operations and deployment of cross-channel communication strategies to support loyalty initiatives as part of the lifecycle...
Marketing Manager 1 - Loyalty Communications
- Philadelphia, PA
- 2 days ago
- Philadelphia, PA
- 2 days ago
Summary: Support operations and deployment of cross-channel communication strategies to support loyalty initiatives as part of the lifecycle communications team. This role requires collaboration...
Location: Scranton, PA Salary: $75,000.00 USD Annually - $120,000.00 USD Annually Description: Job Summary: We are seeking a dynamic and experienced Marketing Manager to join our team. The ideal...
Digital Marketing Manager (Marketing Technology)
- Harrisburg, PA
- 2 days ago
- Harrisburg, PA
- 2 days ago
Wolters Kluwer Digital Marketing Manager (Marketing Technology) in Harrisburg , Pennsylvania LOCATION: Remote -UT OVERVIEW You will focus on technology administration, optimization, and...
Manager - Marketing Intellectual Property & Technology
- Philadelphia, PA
- 4 days ago
- Philadelphia, PA
- 4 days ago
DLA Piper is, at its core, bold, exceptional, collaborative and supportive. Our people are the backbone, heart and soul of our firm. Wherever you are in your professional journey, DLA Piper is a...
Be visionary Teledyne Technologies Incorporated provides enabling technologies for industrial growth markets that require advanced technology and high reliability. These markets include aerospace...
DLA Piper is, at its core, bold, exceptional, collaborative and supportive. Our people are the backbone, heart and soul of our firm. Wherever you are in your professional journey, DLA Piper is a...
DLA Piper is, at its core, bold, exceptional, collaborative and supportive. Our people are the backbone, heart and soul of our firm. Wherever you are in your professional journey, DLA Piper is a...
Join Amplity, the full-service go-to partner of biopharma companies that delivers flexible + specialized medical + commercial services. No matter where a drug is in its lifecycle, we scale with...
About The Institutes Located in beautiful Malvern, Pennsylvania, The Institutes are a not-for-profit comprised of diverse affiliates that educate, elevate, and connect people in the essential...
Demographic Data for Pennsylvania
Moving to Pennsylvania? Find some basic demographic data about Pennsylvania below.
Director of Marketing Online Courses and Training Opportunities
Title Synonyms
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Salary for Director of Marketing Jobs in Pennsylvania
Highest Education Level
Director of Marketings in Pennsylvania offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Director of Marketing position
- Driving
- Customer Relationship Management
- Market Planning
- Market Research
- Product Marketing
- Integrated Marketing
- Demand Generation
- Segmentation
- Customer Acquisition
- Marketing Automation
- ROI Analysis
- B2B Marketing
- Brand Awareness
- Field Marketing
- Go-to-Market Strategy
- Multi-Channel Marketing
- Go To Market
- Sales Enablement
- Marketing Operations
- Partner Marketing
- Account-Based Marketing
- Journalism
- Content Marketing
- White Papers
- Content Strategy
- Speech Writing
- Blogging
- Content Management
- Media Relations
- Marketing Communications
- Marketing Campaigns
- Brand Marketing
- Marketing Strategies
- Search Engine Optimization
- Social Media Management
- Strategic Marketing
- Google Analytics
- Email Marketing
- Content Development
- Digital Marketing
- Branding
- Media
- Acquisitions
- Business to Business Sales
- Public Relations
- Strategy Development
- Salesforce
- Writing Skills
- Customer Relations
- Presentation
- Events
- Collaboration
- Budgets
- Reporting
- Sales
- Project Management
- Research Skills
- Microsoft Excel
- Time Management
- Staff Supervision
- Organization
- Leadership
- Communication Skills
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