Director of Marketing Jobs in Charlotte, NC
The Director of Marketing in the publishing industry is responsible for shaping and implementing the marketing strategies of the company. They oversee all marketing operations, ensuring that promotional campaigns are conducted effectively and that they reach the targeted audience. This role involves developing sales forecasts, creating and managing budgets, collaborating with the sales team, and analyzing market trends. They also coordinate with authors, agents, and other stakeholders to ensure successful book launches and promotions.
Important skills for a Director of Marketing in the publishing industry include excellent communication and leadership abilities, strong analytical and decision-making skills, and proficiency in digital marketing techniques and tools. A deep understanding of the publishing industry, consumer behavior, and market research is also crucial. As for certifications, a degree in Marketing, Business Administration or related fields is typically required, though professional certifications like Certified Professional Marketer (CPM) or Certified Marketing Executive (CME) can be advantageous. Prior to becoming a Director of Marketing, an individual might have roles such as Marketing Manager, Sales Manager, or Publicity Manager.
of Marketing and Communications leads and manages CATS' public relations, advertising, marketing, community relations, public outreach, and promotional activities....
Notes to applicants: Dimensional sees great value from collaborating in our offices and appreciates the benefits of flexibility. Most roles fit our office-first hybrid approach: We are together on...
The role: We are seeking a Growth Marketing Manager to lead product-led growth initiatives for our two offerings: Newsela and Formative. This role will focus on acquiring new teachers for the free...
Remote WorkAssociate Product Marketing Manager (US Remote)
- Charlotte, NC
- 45+ days ago
- Charlotte, NC
- 45+ days ago
We are a growth stage company that creates software solutions combining lean principles, predictive and prescriptive analytics, and machine learning to transform hospital and infusion center...
Remote WorkSia Partners is a next-generation management consulting firm. We offer a unique blend of AI and design capabilities, augmenting traditional consulting to deliver superior value to our clients....
Position at Carolina CAT - Construction Join the Carolina Cat Team As a family-owned company under our third generation of leadership, we have built our business based on the principles of trust,...
Marketing Manager - Client Engagement
- Charlotte, NC (5 miles from Charlotte, NC)
- 90+ days ago
- Charlotte, NC (5 miles from Charlotte, NC)
- 90+ days ago
Position Title: MARKETING MANAGER - CLIENT ENGAGEMENT Pay Grade: 15 Reports To: VP, Marketing Growth. Opportunity. Excellence. Canteen brings break time to everyone. We combine food, service, and...
Demographic Data for Charlotte, NC
Moving to Charlotte, NC? Find some basic demographic data about Charlotte, NC below.
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Title Synonyms
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Salary for Director of Marketing Jobs in Charlotte, NC
Highest Education Level
Director of Marketings in Charlotte, NC offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Director of Marketing position
- Driving
- Customer Relationship Management
- Market Planning
- Market Research
- Product Marketing
- Brand Management
- Integrated Marketing
- Demand Generation
- Brand Strategy
- Event Marketing
- Marketing Management
- Segmentation
- Marketing Automation
- ROI Analysis
- B2B Marketing
- Brand Awareness
- Relationship Marketing
- Field Marketing
- Go-to-Market Strategy
- Multi-Channel Marketing
- Product Positioning
- Go To Market
- Sales Enablement
- Partner Marketing
- Healthcare Marketing
- Customer Insight
- Journalism
- White Papers
- Content Marketing
- Content Strategy
- Media Relations
- Marketing Communications
- Marketing Campaigns
- Copywriting
- Marketing Strategies
- Strategic Marketing
- Search Engine Optimization
- Email Marketing
- Google Analytics
- Content Development
- Digital Marketing
- Media
- Business to Business Sales
- Public Relations
- Strategy Development
- Analytical Skills
- Writing Skills
- Verbal Communication
- Presentation
- Events
- Collaboration
- Reporting
- Budgets
- Microsoft PowerPoint
- Sales
- Project Management
- Microsoft Excel
- Time Management
- Staff Supervision
- Organization
- Research Skills
- Leadership
- Communication Skills
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