Director of Marketing Jobs in Lawrence, MA
The Director of Marketing in the publishing industry is responsible for shaping and implementing the marketing strategies of the company. They oversee all marketing operations, ensuring that promotional campaigns are conducted effectively and that they reach the targeted audience. This role involves developing sales forecasts, creating and managing budgets, collaborating with the sales team, and analyzing market trends. They also coordinate with authors, agents, and other stakeholders to ensure successful book launches and promotions.
Important skills for a Director of Marketing in the publishing industry include excellent communication and leadership abilities, strong analytical and decision-making skills, and proficiency in digital marketing techniques and tools. A deep understanding of the publishing industry, consumer behavior, and market research is also crucial. As for certifications, a degree in Marketing, Business Administration or related fields is typically required, though professional certifications like Certified Professional Marketer (CPM) or Certified Marketing Executive (CME) can be advantageous. Prior to becoming a Director of Marketing, an individual might have roles such as Marketing Manager, Sales Manager, or Publicity Manager.
Principal Product Marketing Manager, AI Observability
- Waltham, MA (21 miles from Lawrence, MA)
- 2 days ago
- Waltham, MA (21 miles from Lawrence, MA)
- 2 days ago
Create high-impact marketing content, including website copy, blog posts, white papers, case studies, presentations, videos, and social media content, that highlights the importance of LLM Observability...
Remote WorkSr. Product Marketing Manager, SEI (remote)
- Boston, MA (24 miles from Lawrence, MA)
- 2 days ago
- Boston, MA (24 miles from Lawrence, MA)
- 2 days ago
., blogs, webinars, white papers) that position our SEI product as industry-leading....
Remote WorkChannel Marketing Manager, U.S. Medical Distribution
- Boston, MA (24 miles from Lawrence, MA)
- 3 days ago
- Boston, MA (24 miles from Lawrence, MA)
- 3 days ago
. + Partner with content team and customer solutions teams to develop customer case studies and white papers Collaborate with sales and cross-functional counterparts: + Develop partnerships with broader...
Marketing Manager - U.S./Canada Cross Border
- Boston, MA (24 miles from Lawrence, MA)
- 3 days ago
- Boston, MA (24 miles from Lawrence, MA)
- 3 days ago
DLA Piper is, at its core, bold, exceptional, collaborative and supportive. Our people are the backbone, heart and soul of our firm. Wherever you are in your professional journey, DLA Piper is a...
Senior Marketing Manager, Graduate Programs
- Boston, MA (24 miles from Lawrence, MA)
- 7 days ago
- Boston, MA (24 miles from Lawrence, MA)
- 7 days ago
Join our community and experience Emerson College! The Senior Marketing Manager for the Graduate Admission Team requires a deep understanding of the marketing and sales funnel and creative ideas...
- Hudson, NH (13 miles from Lawrence, MA)
- 7 days ago
- Hudson, NH (13 miles from Lawrence, MA)
- 7 days ago
Reviews and provides initial approval of final proofs (image, video and written copy); edits materials where needed, to ensure consistent messaging, voice and design integrity....
- Watertown, MA (23 miles from Lawrence, MA)
- 10 days ago
- Watertown, MA (23 miles from Lawrence, MA)
- 10 days ago
TITLE Senior Marketing Manager WHAT YOU WILL ACHIEVE The Senior Marketing Manager will drive marketing messaging for Addgenes corporate brand and product lines. This position will establish...
- Littleton, MA (20 miles from Lawrence, MA)
- 15 days ago
- Littleton, MA (20 miles from Lawrence, MA)
- 15 days ago
., Littleton, MA 014160 (preferred) JOB SUMMARY & SCOPE The VP or Director of Marketing is responsible for developing and executing marketing strategies that enhance brand awareness, generate leads,...
Channel Marketing Manager, U.S. Medical Distribution
- Salem, MA (18 miles from Lawrence, MA)
- 16 days ago
- Salem, MA (18 miles from Lawrence, MA)
- 16 days ago
Partner with content team and customer solutions teams to develop customer case studies and white papers Collaborate with sales and cross-functional counterparts: Develop partnerships with broader Cardinal...
Senior Manager, Marketing and Communications
- Manchester, NH (24 miles from Lawrence, MA)
- 16 days ago
- Manchester, NH (24 miles from Lawrence, MA)
- 16 days ago
The Allegro team is passionate about providing intelligent solutions that move the world toward a safer and more sustainable future. With more than 30 years of experience developing advanced...
- Boston, MA (24 miles from Lawrence, MA)
- 20 days ago
- Boston, MA (24 miles from Lawrence, MA)
- 20 days ago
of Marketing to be our first demand generation hire in North America where you will drive regional pipeline and business growth....
Field and Pipeline Marketing Manager
- Boston, MA (24 miles from Lawrence, MA)
- 21 days ago
- Boston, MA (24 miles from Lawrence, MA)
- 21 days ago
Coordinate localized content, including brochures, case studies, white papers, and digital marketing materials, to support regional marketing efforts....
Senior Regional Marketing Manager
- Boston, MA (24 miles from Lawrence, MA)
- 25 days ago
- Boston, MA (24 miles from Lawrence, MA)
- 25 days ago
A Little About Us EDB provides a data and AI platform that enables organizations to harness the full power of Postgres for transactional, analytical, and AI workloads across any cloud, anywhere....
Remote WorkChannel Marketing Manager (Content Strategy)
- Cambridge, MA (22 miles from Lawrence, MA)
- 28 days ago
- Cambridge, MA (22 miles from Lawrence, MA)
- 28 days ago
Channel Marketing Manager (Content Strategy) - United States JOB DESCRIPTION Do you enjoy creating content strategies that empower partners to drive growth? Are you motivated by creating...
- Boston, MA (24 miles from Lawrence, MA)
- 29 days ago
- Boston, MA (24 miles from Lawrence, MA)
- 29 days ago
Later is the enterprise leader in social media and influencer marketing software, services, and data, trusted by leading brands and agencies worldwide. Following our acquisition of Mavely, the...
Remote WorkDemographic Data for Lawrence, MA
Moving to Lawrence, MA? Find some basic demographic data about Lawrence, MA below.
Director of Marketing Online Courses and Training Opportunities
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Salary for Director of Marketing Jobs in Lawrence, MA
Highest Education Level
Director of Marketings in Lawrence, MA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Director of Marketing position
- Driving
- Customer Relationship Management
- Market Planning
- Market Research
- Product Marketing
- Brand Management
- Integrated Marketing
- Demand Generation
- Brand Strategy
- Event Marketing
- Marketing Management
- Segmentation
- Marketing Automation
- ROI Analysis
- B2B Marketing
- Brand Awareness
- Relationship Marketing
- Field Marketing
- Go-to-Market Strategy
- Multi-Channel Marketing
- Product Positioning
- Go To Market
- Sales Enablement
- Partner Marketing
- Healthcare Marketing
- Customer Insight
- Journalism
- White Papers
- Content Marketing
- Content Strategy
- Media Relations
- Marketing Communications
- Marketing Campaigns
- Copywriting
- Marketing Strategies
- Strategic Marketing
- Search Engine Optimization
- Email Marketing
- Google Analytics
- Content Development
- Digital Marketing
- Media
- Business to Business Sales
- Public Relations
- Strategy Development
- Analytical Skills
- Writing Skills
- Verbal Communication
- Presentation
- Events
- Collaboration
- Reporting
- Budgets
- Microsoft PowerPoint
- Sales
- Project Management
- Microsoft Excel
- Time Management
- Staff Supervision
- Organization
- Research Skills
- Leadership
- Communication Skills
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